Google continues to impress me with new tools that I have never
heard a thing about until I stumble across them while doing something
else on their site. The most recent set are promising SE, and SEO tools
that you will want to take a look at.
Firstly lets talk about
Google Sitemaps. Google Sitemaps allow you to communicate your sites
overall structure and more importantly when and what pages have been
updated when they are updated. This allows Google to re-index your site
more efficiently and more quickly, which for SEO reasons can be very
beneficial.
Google Sitemaps - http://www.google.com/webmasters/sitemaps/login
Google
Analytics is something that I cannot comment on to much as they are not
accepting users right now, however back in November when they opened
this tool for registration they got such an overwhelming response they
had to shut registration down, and has been since then. This Google
tool allows you to track, chart and find the keywords, ads, and more
that are producing. Google describes the site as: "Google Analytics
tells you everything you want to know about how your visitors found you
and how they interact with your site. You'll be able to focus your
marketing resources on campaigns and initiatives that deliver ROI, and
improve your site to convert more visitors".
Google Analytics - http://www.google.com/analytics
So there you have it, another couple of web tools that can benefit any designer. Got any to add?